Cesar Tezeta | Ismael Serrano - Conceptual Illustration, Art Direction & Visual Storytelling
Conceptual illustration and cinematic visual storytelling project combining surreal imagery, atmospheric art direction and contemporary editorial aesthetics. Conceptual illustration empowered by motion. Illustrator and 2D animator based in Malaga, Spain. Open for commissions, brand collaborations and animation projects.
conceptual illustration, art direction, visual storytelling, cinematic illustration, surreal imagery, editorial illustration, motion design, contemporary art, atmospheric illustration, visual artist
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Ismael Serrano – Canción más triste

(ES)

Cliente: Ismael Serrano

Briefing: Desarrollo de una pieza animada para la presentación Canción más triste de Ismael Serrano. El proyecto representa distintas etapas de la infancia y el crecimiento personal del protagonista mediante metáforas visuales.

Target: Público interesado en música de autor, videoclips, animación e ilustración narrativa contemporánea.

Tono: Desenfadado, simbólico pero lleno de humor. Uso de escenas evocadoras, transiciones poéticas y una estética cálida para acompañar emocionalmente la narrativa de la canción.

AD: César Tezeta y Enrique Torralbo (The Tab Gang)

Client: Ismael Serrano

Briefing: Development of an animated piece for the live performance of Canción más triste by Ismael Serrano. The project portrays different stages of childhood and the protagonist’s personal growth through visual metaphors.

Target Audience: Audiences interested in singer-songwriter music, music videos, animation, and contemporary narrative illustration.

Tone: Playful, symbolic, and full of humor. Use of evocative scenes, poetic transitions, and a warm visual aesthetic to emotionally support the narrative of the song.

AD: César Tezeta and Enrique Torralbo (The Tab Gang)

Category

Animation

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